Jun 29, 2009
Havana Mojito
Havana Club has a new site linking it to La Bodeguita del Medio, a favourite haunt of famed Cuban artists for over 60 years. The mood set by the video content and art direction makes me want to knock back a mojito right now, which is kind of amazing since I don’t even like rum. There’s a game to test your mojito-making skills, recipe downloads and an iPhone application. The only thing I don’t see is a reason to return to the site. How about ongoing retail offers, some form of user generated content or a live webcam capturing the sex and sophistication of the bar at night?
