Dec 15, 2011
PNC Christmas Price Index Express
I love the way PNC Bank celebrates each and every festive season with its Christmas Price Index (based on the song ‘The 12 Days of Christmas’). A very neat and original way to dull the impersonal corporate edge of a banking institution, indeed. This year PNC upped the production ante with the creation of a train world that lives inside a department store window. Great craft work as you can see from the ‘making of’ video. By the way, merry Christmas.
