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	<title>Kookmeyer Institute &#187; CSR</title>
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	<description>Digital work I wish I was doing</description>
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		<title>Honda Blue Sky</title>
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		<pubDate>Sun, 08 Nov 2009 19:44:43 +0000</pubDate>
		<dc:creator>Gerry Kookmeyer</dc:creator>
				<category><![CDATA[Web]]></category>
		<category><![CDATA[CSR]]></category>
		<category><![CDATA[Honda]]></category>

		<guid isPermaLink="false">http://kookins.com/?p=1087</guid>
		<description><![CDATA[Just been  listening to a Straitjacket Fits song that went &#8220;saw truth explode through false windows&#8221; when I came across this site by Honda. I can&#8217;t quite bring myself to buy into their &#8216;model citizen&#8217; argument when it comes to the environment. But I do find the way they have delivered their message, through the [...]]]></description>
			<content:encoded><![CDATA[<p>Just been  listening to a Straitjacket Fits song that went &#8220;saw truth explode through false windows&#8221; when I came across <a title="Honda Blue Sky" href="http://hondabluesky.ca/" target="_blank">this site by Honda</a>. I can&#8217;t quite bring myself to buy into their &#8216;model citizen&#8217; argument when it comes to the environment. But I do find the way they have delivered their message, through the lens of children, very powerful and engaging.</p>
<p><a href="http://www.hondabluesky.ca/" target="_blank"><img class="alignleft size-full wp-image-1088" title="Honda-Blue-Sky" src="http://kookins.com/wp-content/uploads/2009/11/Honda-Blue-Sky.jpg" alt="Honda-Blue-Sky" width="600" height="366" /></a></p>
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