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Kookmeyer Institute

Pringles banner ad

Bridge Worldwide has redefined what it is to engage users with meaningless jibber jabber. Check out this highly annoying yet amusing banner ad that reloads with a new comment every time you click (I clicked approximately 107 times before it conceded to my persistence). I wonder if Joe Public made the connection between the obsessive clicking and Pringle’s slogan, ‘Once you pop, you can’t stop’.

PringlesPringles

The Kookmeyer Institute creates copy and concepts for all things digital including websites, eDM campaigns, social media, video and mobile apps.

Check out some of the work we've done already or call our hotline 027 437 7936.

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Beats watching TV.