Jun 9, 2009
Zoogami ‘contemporary’ beer
Saatchi & Saatchi Rome has pitched Zoogami as the ‘contemporary’ beer, which kind of sounds like marketing mumbo jumbo for when you don’t want to go down the lads/heritage route. Still, there’s a nice surprise in terms of search engine technology if you bother to answer the question ‘what is contemporary to you?’
